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The lawyer for brands. 

Who we serve

 l   Great brands.  Smart results.™   l

tmalaw™ is a brand protection agency specifically designed to support women-owned and minority-owned brands by securing their intellectual property portfolios which is essential to

closing the wealth gap and securing legacy for these communities.

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founders + CEOs

with branded products  and services

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influencers + talent

who are the brand

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organizations for social good

that build, manage, or support brands

Who We Serve

Our Services - NEW

services

Smart results start here. 

Unpacking Boxes

essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

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essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

Businesswoman with Laptop

essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

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essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

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essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

Working on a Computer

essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

Designers Working Together

essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

Confident Businesswoman

essential to grow your revenues, create economic advantage over competitors, and prevent copycats in a fast paced, ultra competitive marketplace.

our process
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how it works

The Process

Schedule your intake call.  

01

Speak with a team member about your #greatbrand and its unique legal needs. We discuss what #smartresults look like for you.

02

Select your desired services and complete your New Client documents.  

03

 We get to work. You breathe easy.

04

#GreatBrands need a trademark lawyer that goes beyond the basics.

Every day, more businesses are realizing that their brand and intellectual property are the most important assets they own. But, too many #brandbuilders feel completely unprepared to manage their brand once they have secured it. These brand owners aren't getting the legal guidance they need and deserve. tmalaw™ is the law firm where you get the lawyer you want.

About
Audience

about

tmalaw™

When we talk about brands, we don't usually think about lawyers. But, Trezanay is trained in intellectual property rights management, brand negotiation, and litigation – and she built tmalaw specifically to serve brands in these areas.

Office

Frequently Asked Questions

How to know if you're ready for brand protection?

You are ready for brand protection as soon as you can identify what you're selling, how much you're selling it for, to whom you're selling it, and exactly where you can find that target market. These four questions are what make up the framework of a business plan & brand plan. It is very difficult to do brand protection well when there isn't clarity on these questions. Looking for a resource to get you ready for brand protection? Check out my webinar, "Starting a Business: the PRE-WORK before you start LLCs, trademarks, etc". Visit payhip.com/choosetma

What is your pricing? 

tmalawâ„¢ offers flat rate billing on all services (with the exclusion of litigation PR services [hourly] and brand management services for influencers and talent [a percentage of their brand deals]). This means we do not bill by the hour because we have a set fee for each of the forty-three services we offer. Additionally, we recognize that each client has a unique brand, is at a different phase of the brand life cycle, and is facing different market and resource conditions. We craft legal strategy specifically unique to your brand and its situation. And we will quote you a flat rate for that strategy. Our clients find our services comparable to the big firms, but with honest, transparent pricing. Financing is available.

Is a trademark the same thing as "brand protection"?

No. A trademark is any "word, symbol, sound, or device that is used in the marketplace as a indicator of the source of goods or services". Brand protection is the strategic use of all five types of intellectual property to secure the brand - patent, copyright, trademark, trade secrets, and the right of publicity (plus, contracts to secure ideas and business secrets). At tmalawâ„¢, we do the work of dissecting your business and brand to identify each protectable IP asset and work with you to protect each item one at a time (or many!). The goal? To build your IP portfolio - which can be bought, sold, traded, or used as collateral in the marketplace. This is where the money resides.

What makes tmalaw™ different from other trademark attorneys?

First, many "trademark attorneys" do not actually practice IP law full time. They primarily practice criminal law or family law or some other unrelated area and offer trademark services because IP is the fastest growing area of law and they are trying to cash in - at your expense. IP law is not a required course in law school, nor is it on any bar exam. It is important to work with attorneys who exclusively practice intellectual property law. It is a highly technical area that requires experience and training to do it well. Beware of #IGLawyers. Second, tmalawâ„¢ is much more than a trademark registration mill. We provide full legal support for brands - including defense and licensing support. tmalawâ„¢ differs because we were designed to support the entire life cycle of your brand.

Can tmalaw™ help me with all of my branding?

Good question, but no. Branding is a mult-professional endeavor. It requires a great brand attorney (that's us!), marketing pros, PR professionals, graphic designers, brand strategists, etc. tmalawâ„¢ can be a part of your brand development team. We work with branding professionals frequently and regularly to make sure that the ideas being presented, names being generated, and designs/colors/packaging being considered will be strong enough to meet the legal requirements of federal trademark law and are protectable, available, and registerable. We encourage you to involve tmalawâ„¢ during the brand development process.

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