Regulatory clarity. Brand protection. Real industry fluency.
We're a modern, digital-first law firm helping beauty, personal care, and cosmetic brands stay compliant and confidently protected - at every stage of growth.
From FDA/MoCRA and FTC compliance to IP enforcement, we serve the consumer product innovators shaping tomorrow's shelves.
A shift is happening…
We’ve grown—expanding our services and deepening our focus on emerging beauty, cosmetic, and personal care brands. But if you’re here for trademark support, don’t worry—we’re still right here for you. Let us walk you through what’s changed (and what hasn’t).
Why Beauty & Cosmetic Brands choose tmalaw
Deep CPG Knowledge. Digitally-Forward. Subscription Pricing.
We’re not your traditional law firm.
Built specifically for micro, startup, and small consumer brands in the beauty, cosmetic, and personal care space, our firm delivers focused legal strategy at startup speed—without the bloat of hourly billing.
From product claims and labeling to trademarks and regulatory risk, we help you launch, protect, and scale with clarity, speed, and compliance. Our subscription-based, digital-first model replaces reactive lawyering with proactive legal partnership—so your team can move with confidence and stay legally ready.
Great Brands Deserve Smart Legal Strategy
We offer the legal support beauty, cosmetic, and personal care brands actually need—delivered with clarity, strategy, and deep industry fluency.
Regulatory & Compliance Support
FDA/MoCRA, FTC, and state-level* guidance for labeling, claims and safety substantiation, e-commerce, and marketing compliance.
01
Contract Tools & Legal Insight
Attorney-developed tools and strategic guidance for supplier, manufacturer, co-packer, and licensing agreements—aligned with your growth stage and business model.
02
Brand Protection & Intellectual Property
Trademarks, copyrights, and trade secret strategies to protect your brand assets and market position.
03
Go-to-Market Legal Support
Launch-ready legal strategy, subscription access, and risk mitigation that scales with your team via Momentum Mapping™.
04
Subscription Legal Plans + Flat Fee Projects
No hourly billing. Get meaningful legal support via predictable monthly investment and one-time project rates.
05
Trusted by Brands Building the Future of the Shelf
Real feedback. Real wins. Real partnership.
“tmalaw gave us the kind of legal direction we didn’t know we needed—but absolutely did.”
— Co-Founder, Wellness Startup
“We almost lost our trademark before retail launch. tmalaw stepped in, saved it, and made sure we never had to worry about it again.”
— CEO, Personal Care Line
“We always knew where things stood. Their communication is unmatched.”
— DTC Haircare Brand
“They understood our audience, our goals, and the way we talk about our product. That matters in legal.”
— Founder, Beauty Brand
Supporting high-growth beauty and cosmetic brands from pre-launch to scale.
Our Process
01
Start With the Right Call
Book your call—whether it’s a Just Vibes intro, a Subscription Match session, or a Trademark Consult for non-beauty brands. We’ll explore your goals, legal needs, and whether we’re the right fit.
02
Choose Your Service Plan
If we’re aligned, you’ll select the service plan that matches your stage, scope, and priorities. Non-beauty brands will choose the right trademark project package.
03
Activate Your Support
Once you're onboard, you'll get direct access to legal strategy, tools, and compliance guidance—delivered at the pace your brand moves.
04
Stay Focused. We’ve Got Legal Covered.
With unlimited messaging, attorney access, and on-demand calendar booking, we stay ready so you can stay focused. We’re your legal department—on call, in sync, and built for what’s next.
Legal Support That Feels In-House
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You’ll never have to chase us down for updates. We lead every matter with clear timelines, regular check-ins, and over communication that keeps your team fully in the loop—always.
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We’re not generalists learning on your dime. We understand your business model, your regulatory pressure points, and your growth levers—so legal becomes a driver, not a blocker.
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No inflated hourly bills or vague scopes. Our subscription pricing gives you clarity and control over your legal spend—without sacrificing access or quality.
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We know your team’s not sitting still—and neither are we. Get proactive legal strategy that adapts to your pace, not boilerplate advice that lags behind.
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You get unlimited email, messaging, and calendar access—so you can reach your attorney when it counts, without red tape, gatekeeping or “trying to catch you” bottlenecks.
Let’s Talk—For Real
No pressure. No pretense. Just a smart, real-world conversation about where you’re headed and how we can help.
Want to explore working together? Start with a Just Vibes Call.
Feeling clear about next steps? Book a Become a Client Call.
Not a beauty brand, but need help with a trademark? We’ve got a Trademark Consultation for that.
Choose the right call for you—or give our office a ring, and our receptionist will get you scheduled.
Because sometimes, the smartest move starts with a simple conversation.
Built for the Brands Changing the Shelves
This firm evolved to meet one goal: to give beauty, cosmetics, and personal care brands the strategic legal partner they’ve always needed—but rarely find.
We’re not a legacy firm retrofitted for CPG. We’re purpose-built to serve early-stage and growing brands that move fast, scale smart, and take risks with intention.
You’ll work directly with our founder—an experienced attorney who built this firm after seeing what growing brands need and what traditional firms miss. We lead with clarity, curiosity, and candor. Serious about the law, human in the way we practice it.
Go behind the brand and learn more about the firm’s evolution—and the founder behind it.
Stay In The Know
Insights. Updates. Conversations worth bookmarking.
Whether you're building your first product line or scaling your brand across channels, we share what matters for growing CPG companies—on your timeline.
→ Tap into our founder-led podcast, the [secret] formula, for unfiltered legal + brand strategy.
→ Subscribe to our quarterly newsletter, Off the Shelf —built for brand teams, not lawyers.
→ Catch the latest posts and legal explainers from the front lines
The Latest from the [secret] formula
From Love to Legal: How to Handle Friends, Family, and Startup Funding Without the Fallout
You love them. They believe in you. But mixing family, friendship, and financing can go sideways—fast.
The Latest from Off The Shelf
MoCRA Enforcement Is Here—Is Your Brand Ready?
New Rules, New Risk: MoCRA’s First Big Enforcement Year Is Here
The Latest from The Feed
“Is Beauty’s Founder-Led Era Really Over?”
A recent brand closure and sobering industry data have sparked a conversation about what it really takes for founder-led beauty brands to last. Attorney Atkins shares how tmalaw helps founders build for staying power.
