An FDA warning letter typically means the agency has reviewed your product — its label, its claims, its marketing — and concluded that something crosses a legal line. That may involve language that positions a cosmetic as a drug, OTC claims that aren't properly supported, ingredient positioning that implies treatment or prevention, or labeling that doesn't meet federal requirements.

We help brands understand what triggered the concern, what the letter requires, and how to respond in a way that protects the brand without creating additional exposure.

The FTC's focus is straightforward: advertising must be truthful, not misleading, and properly substantiated. In practice, that standard reaches further than most brands expect — into website copy, social media content, influencer language, testimonials, before-and-after claims, and performance promises that sound compelling but can't be backed up.

We help brands assess whether their advertising creates FTC risk, what substantiation may be required, and how to respond if the FTC or a competitor has raised a concern.

For brands using terms like organic, natural, or agricultural descriptors tied to food, meat, or personal care products, USDA-related claims carry their own regulatory framework. What's permissible depends on the product category, the certification status, and how the claim is being used in commerce.

We help brands identify whether their language raises USDA-related risk before it surfaces as a problem.

Agency contact isn't the only way regulatory risk shows up. A retailer may place a product on hold, request documentation, or require label changes before approving it for sale. A platform may remove a listing or restrict advertising without explanation.

We help brands understand what the retailer or platform is actually asking for, organize an appropriate response, and determine what needs to change to move forward.